[{"@context":"https:\/\/schema.org\/","@type":"BlogPosting","@id":"https:\/\/equallywed.com\/davids-bridal-has-an-interracial-lesbian-wedding-in-a-tv-ad-for-the-first-time\/#BlogPosting","mainEntityOfPage":"https:\/\/equallywed.com\/davids-bridal-has-an-interracial-lesbian-wedding-in-a-tv-ad-for-the-first-time\/","headline":"David’s Bridal has an interracial lesbian wedding in a TV ad for the first time","name":"David’s Bridal has an interracial lesbian wedding in a TV ad for the first time","description":"David's Bridal's new TV ad, \"Rewriting the Rules,\" features an interracial lesbian couple getting married. The ad also features a couple having a wedding in the forest and a couple who already has a child.","datePublished":"2019-01-08","dateModified":"2019-01-08","author":{"@type":"Person","@id":"https:\/\/equallywed.com\/author\/alainaleary\/#Person","name":"Fin Leary","url":"https:\/\/equallywed.com\/author\/alainaleary\/","identifier":6376,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/2d51014ed1230c3de5b543787b5bebf7ad45072e559a4cdb76347a56854d47a4?s=96&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/2d51014ed1230c3de5b543787b5bebf7ad45072e559a4cdb76347a56854d47a4?s=96&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Equally Wed","logo":{"@type":"ImageObject","@id":"http:\/\/equallywed.com\/wp-content\/uploads\/2018\/08\/equally-wed-lgbtq-weddings-logo.jpg","url":"http:\/\/equallywed.com\/wp-content\/uploads\/2018\/08\/equally-wed-lgbtq-weddings-logo.jpg","width":218,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/equallywed.com\/wp-content\/uploads\/2019\/01\/Screen-Shot-2019-01-08-at-10.22.52-AM.png","url":"https:\/\/equallywed.com\/wp-content\/uploads\/2019\/01\/Screen-Shot-2019-01-08-at-10.22.52-AM.png","height":724,"width":1260},"url":"https:\/\/equallywed.com\/davids-bridal-has-an-interracial-lesbian-wedding-in-a-tv-ad-for-the-first-time\/","video":{"@context":"http:\/\/schema.org\/","@type":"VideoObject","@id":"https:\/\/www.youtube.com\/watch?v=VUMyaamGxgY#VideoObject","contentUrl":"https:\/\/www.youtube.com\/watch?v=VUMyaamGxgY","name":"Rewrite The Rules | David's Bridal","description":"Something old, something new, something borrowed, something blue\u2014and we empower you to #RewriteTheRules and make your day something you \ud83d\udc95 Tell us how you're reimagining wedding traditions and making your day uniquely yours and book an appointment so we can help you along the way! http:\/\/bit.ly\/2LVbqCR\n\nVisit DavidsBridal.com https:\/\/www.davidsbridal.com\/\nVisit the David\u2019s Bridal Blog http:\/\/www.davidsbridal.com\/blog\/\nFollow David\u2019s Bridal on Instagram https:\/\/www.instagram.com\/davidsbridal\/?hl=en\nFollow David\u2019s Bridal on Pinterest https:\/\/www.pinterest.com\/davidsbridal\/\nFollow David\u2019s Bridal on Facebook https:\/\/www.facebook.com\/davidsbridal\/\nFollow David\u2019s Bridal on Twitter https:\/\/twitter.com\/davidsbridal","thumbnailUrl":["https:\/\/i.ytimg.com\/vi\/VUMyaamGxgY\/default.jpg","https:\/\/i.ytimg.com\/vi\/VUMyaamGxgY\/mqdefault.jpg","https:\/\/i.ytimg.com\/vi\/VUMyaamGxgY\/hqdefault.jpg","https:\/\/i.ytimg.com\/vi\/VUMyaamGxgY\/sddefault.jpg","https:\/\/i.ytimg.com\/vi\/VUMyaamGxgY\/maxresdefault.jpg"],"uploadDate":"2019-01-07T15:40:31+00:00","duration":"PT31S","embedUrl":"https:\/\/www.youtube.com\/embed\/VUMyaamGxgY","publisher":{"@type":"Organization","@id":"https:\/\/www.youtube.com\/channel\/UCs964ZJCyPn0HWbxaEda_Sw#Organization","url":"https:\/\/www.youtube.com\/channel\/UCs964ZJCyPn0HWbxaEda_Sw","name":"David's Bridal","description":"At David's Bridal, we are proud of our part in making wedding dreams come true for over 60 years, and we look forward to helping you! From prom to your wedding day, and every special occasion in your life, we have a dress, shoes, and more to complete your dream look! Get inspired then see more at https:\/\/www.davidsbridal.com\/","logo":{"url":"https:\/\/yt3.ggpht.com\/ULZJOMD-2TS3pNk4RgnReMTgzzIjVpH2IJA91QVbgDoMqencSiFBGr7np8YNUQyEagn7eCEWVA=s800-c-k-c0x00ffffff-no-rj","width":800,"height":800,"@type":"ImageObject","@id":"https:\/\/www.youtube.com\/watch?v=VUMyaamGxgY#VideoObject_publisher_logo_ImageObject"}},"potentialAction":{"@type":"SeekToAction","@id":"https:\/\/www.youtube.com\/watch?v=VUMyaamGxgY#VideoObject_potentialAction","target":"https:\/\/www.youtube.com\/watch?v=VUMyaamGxgY&t={seek_to_second_number}","startOffset-input":"required name=seek_to_second_number"},"interactionStatistic":[[{"@type":"InteractionCounter","@id":"https:\/\/www.youtube.com\/watch?v=VUMyaamGxgY#VideoObject_interactionStatistic_WatchAction","interactionType":{"@type":"WatchAction"},"userInteractionCount":70039}],{"@type":"InteractionCounter","@id":"https:\/\/www.youtube.com\/watch?v=VUMyaamGxgY#VideoObject_interactionStatistic_LikeAction","interactionType":{"@type":"LikeAction"},"userInteractionCount":242}]},"about":["News"],"wordCount":188,"keywords":[" lesbian wedding"," same-sex marriage","ad","bridal ad","David's Bridal","gay ad","interracial couple","lesbian ad","lesbian couple","LGBTQ ad","media","online ad","Rewriting the Rules","television ad","TV ad","wedding dress ad"],"articleBody":"David’s Bridal’s new TV ad, “Rewriting the Rules,” features an interracial lesbian couple getting married, according to Ad Age. The ad also features a couple having a wedding in the forest and a couple who already has a child. The ad will appear both on TV and online.“We wanted to make sure this spot represented what we see from brides today,” David’s Bridal chief marketing officer Liz Crystal tells Ad Age. “We value every type of bride.”Beyond the choice being the right thing to do, it’s also smart for brands to actively market to LGBTQ+ people. According to a 2016 report from the Williams Institute on Sexual Orientation and Gender Identity Law and Public Policy, LGBTQ+ weddings added around $1.6 billion to the national economy and $102 million to state and local tax revenue in the year after same-sex marriage became legal nationwide. Every wedding vendor that hasn’t already should take note and follow suit to be more inclusive. To that end, Equally Wed Pro offers a certification course teaching companies how to be more diverse, equality-minded and inclusive in its language and policies."},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"David’s Bridal has an interracial lesbian wedding in a TV ad for the first time","item":"https:\/\/equallywed.com\/davids-bridal-has-an-interracial-lesbian-wedding-in-a-tv-ad-for-the-first-time\/#breadcrumbitem"}]}]