Advertise with Equally Wed
The most-visited LGBTQ+ wedding website in the world.
Reach 540,000+ engaged LGBTQ+ marriers and newlyweds during the most transformational — and acquisitive — moments of their lives. LGBTQ+ owned and operated since 2010.
Instagram: 550,000+ weekly impressions · 245,000+ weekly reach · Numbers growing daily
The editorial gold standard
Founded to New York Times acclaim in 2010, Equally Wed leads the LGBTQ+ wedding space with fresh, original content on love, engagements, weddings and honeymoons — plus marriage equality news and the LGBTQ+ inclusive brands our readers trust.
We're a 24-hour planning companion for every LGBTQ+ marrier, with more LGBTQ+ content than any other wedding magazine. For advertisers, that means a trusted environment and an audience with a genuine emotional connection to the brand.
of Equally Wed readers say the #1 challenge they face while planning their wedding is not knowing who they can trust.
That's where you come in. Our vetted vendors are the pros they're looking for.
Fresh Content
Original, LGBTQ+ affirming writing on fashion, real weddings, travel and honeymoons, trends, DIY, food and drink, beauty and grooming, and equality news worldwide.
Community
An engaged readership swapping engagement stories, sharing wedding tips that worked, and asking each other who to hire.
Trusted Guide
We judiciously vet our editor-recommended vendors and destinations, so marriers can find professionals they can rely on and feel safe with.
Powerful marriers. Powerful spenders.
Connect with engaged couples and newlyweds as they build brand loyalties during the most acquisitive stages of their lives.
Household Income
$163KAverage household income of Equally Wed readers
Spent by engaged couples on weddings, honeymoons and married life over an 18-month engagement
Gender
Equally Wed is for every LGBTQ+ person and their allies planning a wedding — across every age group, ethnicity and income bracket.
Age
LGBTQ+ spending power: $1.4 trillion and growing.
The LGBTQ+ community commands $1.4 trillion in U.S. spending power and between $3.9 trillion and $4.7 trillion worldwide, with a strong preference for brands that actively champion inclusion. By partnering with our platform, you position your business directly in front of a high-disposable-income, deeply loyal demographic of couples actively planning their weddings.
Vendor Listings
Our directory is a curated collection of vetted LGBTQ+ inclusive wedding pros our readers can trust. Stand out with a Sterling Silver, 14-Karat Gold or Platinum listing.
Sterling Silver
Everything you need to get found by LGBTQ+ marriers in your area.
- Custom listing you can edit 24/7
- Dedicated customer success rep
- Logo, address, phone & email
- Linked website & social buttons
- 200-word business description
- Ratings, reviews & client inquiry form
- Gallery of up to 10 images
- First category included ($50 each additional)
Platinum
Maximum visibility. Platinum vendors get 5× more views than any other level.
- Everything in 14-Karat Gold, plus:
- 365 days as a featured directory listing
- Your choice: Q&A spotlight feature ($1,500 value) or 12-month 300×125 banner ($1,440 value)
- Top placement in vendor searches
- Homepage spotlight on equallywed.com
- Exclusive Platinum Preferred Vendor badge
- Up to 3 additional categories
- Collaboration offers with our editorial & marketing teams
- Discretionary inclusion in social & marketing posts
14-Karat Gold
More room to tell your story, more placement, more opportunities.
- Everything in Sterling Silver, plus:
- 500-word business description
- Gallery of up to 20 images
- Mid-search placement (under Platinum)
- Opportunities to provide expert quotes in articles
- Priority status for real wedding & engagement submissions
Need something custom? Ask about custom listing packages.
Rates & Options
From banner placements to sponsored stories and custom photoshoots, we'll build a program around your marketing goals.
Banner Advertising
Lock in multiple months and save| Placement / Size | 3 Months | 6 Months | 12 Months |
|---|---|---|---|
| Site Header728 × 90 | $5,600 | $9,000 | $16,000 |
| Half Page300 × 600 | $3,200 | $5,100 | $9,000 |
| Embedded In-Article840 × 90 | $3,100 | $5,050 | $8,800 |
| Box – Large300 × 250 | $2,600 | $4,000 | $6,500 |
| Box – Small300 × 125 | $550 | $1,120 | $2,260 |
Ads run of site on a rotational basis with other advertisers in the purchased space. Guaranteed fixed placement (no rotation) is available for an additional 25%, when available.
BRANDED CONTENT
Featured on the homepage for at least 1 monthMore Ways to Partner
Tailor our offerings to tell your brand story, your way.Sponsored Photo Gallery
A custom gallery of up to 100 images of your choice, each with a title, caption and link back to you.
Section Sponsorship
A "sponsored by" header with your logo at the top of every page in a section, linked to your website.
Sponsored Email
Put your brand directly in the inboxes of engaged LGBTQ+ marriers with a dedicated email campaign.
Social Media Advertising
Posts and Instagram takeovers across our channels. Available to current advertisers.
Creative Photoshoots
Our creative team tells your brand's story with editorial-quality imagery, inclusive vendors and hand-selected LGBTQ+ models. You own the results.
LGBTQ+ Inclusive Certification
Equally Wed Pro's digital certification course for individuals (group rates available), plus onsite and online training for companies.
Custom Packages
Combine any of these options into a program built around your goals. Your account executive will curate this package tailored to your needs.
Where the industry learns inclusion
Equally Wed Pro is the industry leader in LGBTQ+ inclusive education for wedding, event and hospitality professionals — home of the LGBTQ+ Inclusive Certification program and 8,600+ Equally Wed Pro subscribers.
Cofounder Kirsten Palladino speaks at acclaimed conferences like Engage! Luxury Wedding Summit and provides onsite training to businesses. As Equally Wed Pro grows, so does our reach within the industry — giving advertisers more chances to be recommended by other professionals to their own clients.
Equally Wed: The Ultimate Guide to Planning Your LGBTQ+ Wedding
By Kirsten Palladino, published by Hachette Book Group / Seal Press, with a foreword by Lance Bass and Michael Turchin. In bookstores nationwide — bringing even more marriers to equallywed.com and its advertisers.
- The New York Times
- Forbes
- CNN
- NPR
- Associated Press
- Los Angeles Times
- ABC News
- Washington Post
- Chicago Tribune
- Martha Stewart Weddings
- The Knot
- Brides
- Glamour
- HuffPost
- them.
- The Advocate
- Autostraddle
- A Practical Wedding
“The existence of Equally Wed has been hugely eye-opening for me… The web needs more places like Equally Wed: a website with huge amounts of heart, soul, humor, resilience, quirkiness and above all, love.”— Zoe Larkin, California
Banner specifications
Maximum 15 seconds of animation. Accepted formats: GIF, JPEG or PNG. Clickable areas should span the full ad; links and buttons that don't cover the whole banner reduce click-through. All placements open in a new browser window. Creative may not extend beyond the designated ad area unless approved by Palladino Publishing, LLC on a case-by-case basis.
Creative deadlines & changes
All creative materials must be received at least 5 business days before campaign launch. If creative is delayed, Palladino Publishing, LLC reserves the right to extend the campaign end date by the same number of days.
Real & styled weddings
Advertisers at the 14-Karat Gold level and above receive priority status for real wedding and engagement submissions. Ask your account executive about fast-tracking your real and styled weddings.
Join us on their journey
Get your business in front of the largest, most discerning audience of LGBTQ+ marriers planning their engagements, weddings and honeymoons.
Maria Palladino | 404-254-1553 | maria@equallywed.com
Equally Wed and the Equally Wed heart are registered trademarks of Palladino Publishing, LLC