Celebrity wedding planner Mindy Weiss always advises her clients to start the process by closing their eyes and envisioning what their dream wedding could look like. Perhaps you’ve summoned your own masterpiece in your head with luxurious chandeliers dripping with opulence or cocktail tables and low-slung plush sofas evoking a VIP lounge feel. But how does that décor get to your venue? It’s not necessarily part of the event venue. In fact, it’s often rented. That’s where FormDecor Furniture Rental comes in.
Based just outside of Los Angeles, the furnishings company provides authentic modern rentals, as well as an interesting array of unique pieces from every genre. In addition to offering hundreds of premium quality pieces for your wedding, FormDecor helps customers decide what to rent and how much to rent, and they deliver all over Southern California, as far north as Santa Barbara and as far south as San Diego.
The business was born with just one chair. As an avid collector of mid-century and modern furniture, Fritz Williams, the founder and president, would search throughout the country and abroad to acquire the most eye-catching collectibles and designer-made furniture. One chair led to many, many others, turning a collection into a business.
When selecting furniture for your wedding, Williams says, “While the style and color of this may vary depending on the wedding, the must-haves and most popular items for a wedding tend to be: chairs, sofas, coffee and side tables, bars and bar backs, and chandeliers.”
FormDecor stocks plenty of the above, with a curated mix of designer and statement pieces such as Baroque crystal chandeliers, Catalina sofas, Rococo coffee tables, Kamal side tables, Mondrian bars, and stacking tuxedo chairs.
FormDecor often works with event planners, as well as directly with couples. “We strive to provide furniture and event design expertise to truly create the most white glove experience for our current and prospective clients,” says Williams. “It is in our nature to collaborate with designers and event planners upfront, as we understand how crucial it is to make it a seamless, stress-free rental experience for all parties involved.”
Prior to planning a wedding, most brides, grooms and brooms haven’t thrown an event anywhere near this size, so it can be worrisome to think about how to go about renting furniture. Williams offers this sage advice: “As a rule of thumb, the furniture should always complement the overall aesthetic direction of the wedding. Whether it’s vintage chic or Hollywood Regency glamour, the direction needs to be a collaborative decision between the couple and planner.”
The next step would be to plan your wedding décor! FormDecor’s Designer Space allows you to easily add any piece of furniture from our extensive inventory into a project and publish it in a conveniently shareable PDF. This makes planning out the décor logistics that much simpler and more organized.
FormDecor is currently offering an exciting marriage-equality deal called the Love is Love Campaign. The impetus for this was Williams’s own marriage in 2011, featured on Equally Wed. This summer (when Prop 8 was dismissed by the Supreme Court, allowing gay and lesbian couples to once again have their weddings legally recognized) was a joyous time for them and for couples across the state of California, and to commemorate, FormDecor is offering 25% off ALL wedding furniture rentals booked through the end of September 2013. Pretty exciting!
Photos: from top: Christopher TODD Studios; Rob Greer Photography; Christopher TODD Studios
